Interdisciplinary project leader R&D
The Norden 901 story
Driving the development journey
Andreas is at the leading edge of the Norden 901 development project. He is responsible for steering a team of passionate personalities towards a common goal - and ensuring deadlines and budgets are met. With an unwavering ability to see the big picture, Andreas is able to extract the very best from a diverse and talented team.
The strength of experience
A powerful team helped bring this Norden 901 to reality. A team that has worked together before and featured a great mix of creative minds in design and experience in engineering. Developing this bike through the pandemic was a true testament to the team's incredible strength and efficiency.
From track to travel
Excited by the street racing world as a kid, Andreas spent his youth as a hobbyist track racer. Now with a full-time job and young family, he transitioned into more flexible travel-oriented riding. As a passionate and accomplished adventure rider, Andreas is living out his dream leading a product development team focused on travel.
Comfortable, stylish, rugged
The goal was to squeeze maximum comfort from the bike concept. We also selected a specific suspension spec, which mixes street comfort and offroad handling. In the end, its strength is long distance exploration - meaning range, comfort and all-terrain versatility.
“The Norden 901 has a commanding look. When you walk into the garage, you can't help but stare at it.”
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